AI-Powered Marketing Mix Modeling Suite
Elevate your marketing ROI with our MMM solutions - measure impact, optimize channels, and drive data-driven growth across campaigns.
Elevate your marketing ROI with our MMM solutions - measure impact, optimize channels, and drive data-driven growth across campaigns.
Leverage attribution models to identify key interactions driving conversions, optimizing spend across channels and touchpoints.
Identify the most influential customer interactions with AI-driven attribution models. Analyze cross-channel performance to understand which touchpoints drive conversions.
Refine marketing strategies, allocate budgets smartly, and maximize returns by focusing efforts where they matter most across the customer journey.
Run AI simulations to optimize marketing spend using predictive analytics that adapt to trends, seasonality and market shifts.
Utilize AI-powered scenario planning to test multiple marketing strategies in dynamic environments.
Predict performance shifts with real-time market, seasonality, and trend data. Make informed decisions, minimize risks, and maximize marketing returns with simulations tailored to evolving market conditions and behaviors.
Design AI-driven monthly marketing plans with ROI tracking, predictive analytics, and dynamic budgets for growth.
Create agile monthly marketing plans using AI-driven engines. Integrate predictive analytics, ROI tracking, and budget optimization into a single workflow.
Continuously monitor performance, adjust investments, and ensure marketing activities remain aligned with revenue targets and organizational growth goals.
Determine the ideal budget allocation for each customer, market, and retailer-maximize impact while optimizing payouts.
Leverage AI models to calculate ideal budget distributions across customers, markets, and retailers. Focus on maximizing marketing impact while controlling costs.
Adapt allocations dynamically to market shifts, sales trends, and consumer behaviors to optimize both payout structures and campaign effectiveness.
With non-linear impact assessment & feature attribution, our MMM-based RGM suite helps optimize price, promotion, product, and placement - driving maximum profitability for your brand.
Tired of pouring money into marketing without clear answers? Agentic AI takes the guesswork out of the mix and brings autonomy, reasoning, and goal-driven intelligence. Now, see what’s really working, where to spend smarter, and how to get more out of every campaign.
Maximize returns with deep analysis of channels, segments, locations, products, and demographics to optimize ad spend.
Measure the lasting influence of media spend on key brand KPIs like Brand Power, Recall, Revenue, and CLTV.
Go beyond attribution with xAI-powered MMM to capture uplift, non-linear effects, and optimize pricing, media, and trade schemes.
We cut through the noise and deliver data-backed strategies that drive real business impact.
Our deep understanding of CPG, retail, and diverse industries ensures your marketing investments hit the mark.
Go beyond explainability-our Agentic AI adapts, learns, and autonomously optimizes your marketing strategies.
From media to promotions, we refine your marketing mix for maximum efficiency and revenue growth.
Increase in Promotion Effectiveness
Revenue growth
Faster TAT
Increased Sales Uplift
Expanded Shelf Space
Improved Trade Promo ROI
