ProfitPulse.AI for xAI driven Revenue Growth Management
RGM software for forecasting, planning, tracking, impact prediction, simulations, and analytics
Precise attribution of marketing efforts in real-time
Move beyond the basic price elasticity modelling & Bayesian techniques to considering interactions between your own and competitor product portfolio.
Analyze the impact and uplift due to price, media, trade promotions and schemes - to find the right channel, investment, and execution design.
With non-linear impact and inflexion point assessment
Don't limit yourself to black-box AI models. With our Explainable AI enabled NRM models you can understand the inflexion points and saturation levels for each promotional levers.
Understand where and when to redeploy funds, optimize budgets with non-linear mapping, attributions, and statistical causality.
Micro-geography and outlet level product recommendations
Create open and connected data models that can optimize distribution and recommendations based on forecasts.
Know where and how to spend with xAI driven with non-linear hierarchical relations taking into trend, seasonal, drivers, and inter-relation of features and products.
Predict sales impact of price & pack changes, map competitors, optimize pricing by channel - with shelf-based conjoint analysis, dimensionality reduction techniques and hierarchical modelling
Forecast sales impact of discounts, optimize markdown strategies, and identify ideal promotion plans, frequencies and strategies - based on adjusted discounts and markdown strategies
Leverage techniques like Anomaly detection for outlier identification to Multi-armed bandit algorithms for resource allocation to optimize channel strategies and preventing cannibalization
Use multivariate non-linear regression, ML models like random forests and with modelling techniques in MMM to forecast volume impacts based on price pack interactions - to quantify all promotional impact
Forecast demand, cluster products, and recommend SKUs to optimize assortment for revenue growth, profitability, and space efficiency
Predict sales impact of price & pack changes, map competitors, optimize pricing by channel - with shelf-based conjoint analysis, dimensionality reduction techniques and hierarchical modelling
Forecast sales impact of discounts, optimize markdown strategies, and identify ideal promotion plans, frequencies and strategies - based on adjusted discounts and markdown strategies
Leverage techniques like Anomaly detection for outlier identification to Multi-armed bandit algorithms for resource allocation to optimize channel strategies and preventing cannibalization
Use multivariate non-linear regression, ML models like random forests and with modelling techniques in MMM to forecast volume impacts based on price pack interactions - to quantify all promotional impact
Forecast demand, cluster products, and recommend SKUs to optimize assortment for revenue growth, profitability, and space efficiency
Expected Benefits
Call it Profit and Revenue Gross Management (PRGM) or Revenue Growth Management (RGM), or Net Revenue Management (NRM) - regardless of its title your principles and goals are the same. Steering your revenue by optimizing price, promotion, product, portfolio, trade terms, channel & portfolio mix.
We'll go beyond the theory and jump into actionable items
Our insights are drawn from our vast stores of CPG & Retail transformations
We'll help you rebuild your vital commercial muscle with the right training plan
With explainable AI you can go beyond the black box AI models
Build commercial, supply chain, and marketing plans that win every time in all conditions. With our RGM suite you can
