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Analytics solutions for Retail Industry

Analytics solutions for Retail Industry

Get real-time flexible Analytics solutions for your retail business to avail holistic view from consumers to the Shelf.

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Get End-to-End Analytics Solutions at each stage of the Retail Value Chain

In an age where shoppers have ample access to information for extracting maximum value for their spending, Polestar Solutions retail analytics solutions can give you an edge in the shelf-wars. Our advanced analytical capabilities enable efficiency and profitability across all points in the retail value chain. Our team of industry analysts boost retailers with impeccable analytics insights and data-backed strategies to address their most pressing challenges.

01 Assortment Planning & Merchandising
  • Store clustering
  • Assortment planning & Optimization
  • Quantify merchandize buy planning
  • Manage store allocations and replenishment
02 Marketing and Promotions
  • Consumer promotions effectiveness
  • Digital Consumer Journey & Attribution
  • Emerging Trends & Opportunities
  • Media Mix Effectiveness
03 Shoppers Insights & Personalization
  • Shopper profiling & segmentation
  • Purchase sequence & Market basket analysis
  • Personalization & Recommendation
  • Media Mix & Attribution modelling
04 Retail Supply chain
  • Demand/sales forecasting
  • Accurate inventory replenishment
  • Route and shipment scheduling / optimization
  • Supplier Performance analytics

Leverage our services to get answers to your questions

Evaluating the effect of operational efforts and marketing on in-store sales is complex. Not only has consumer behavior altered, but the retail setting has also speedily advanced. So, by implementing analytics solutions, retailers can answer key questions, such as:

Our professionals can help retailers gain access to purchase history, social media accounts, consumer demand, and market trends affecting the retail industry.

Our experts can help you enable your marketing and sales team to track customers from their first interaction through to purchase and then ongoing purchases. This empowers your team to prioritize spending on the best performing channels, thereby, attracting more customers.

Our consultants can help you implement a flexible pricing solution that automatically adjusts all factors affecting pricing and suggests the optimal price points for all SKUs.

Our Services

With our deep subject matter expertise and a dedicated team of experienced professionals, we ensure that we deliver the best solutions, enabling you to track and measure your business performance.

Business Intelligence and Visualization
Business Intelligence and Visualization

Our Retail Business Intelligence Solutions and visualization facilitate retailers by providing the correct information at the right place and time. This enables retailers to access our customizable dashboards that will be well on the way in your self-service BI journey through Customer Analysis, Sales Analysis, Marketing Analysis, Operational Analysis, Marketing ROI, Category/Merchandise Management, and much more.

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Advanced Analytics
Advanced Analytics

Our advanced analytics solutions for Retail players include Customer Analytics, whereby Customer Journeys are quantified; Cohort and RFM Analysis to quantify customer equity; Traffic Analysis, to measure marketing and advertising strategies against acquisition channels, developing recommendation engines, inventory analysis, merchandising, procurement analysis and vendor effectiveness.

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Enterprise Performance Management
Enterprise Performance Management

Our EPM solutions help you connect all the data in a single platform to track performance and create winning plans such as- workforce planning, Optimized budget allocation, and sales forecast to tackle uncertainties. We also manage trade and marketing spend and gauge effectiveness accurately to drive the budgetary decisions for the future. Effectively manage the supply chain for sourcing decisions and assortment planning.

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Big Data Consulting
Big Data Consulting

Our Big data consulting services help you increase the amount of data generated across multiple channels. It’s very essential that retailers obtain, store and process this humongous data efficiently to understand customer behaviour and reach consumers via right channels with appropriate messages. Our Big Data solutions provide customers with- Big Data Architecture Consulting, Integration Services, and more.

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Client Success Stories

Airport Concessionaire Optimizes Data Management With QlikView
Airport Concessionaire Optimizes Data Management With QlikView

The RAM optimization had reduced the reload time to 36 minutes (from 9.5 hours) and per click time to 4 seconds (from 3-4 minutes)

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HCL Infosystem Revolutionizes The Decision Making Process With Qlik Sense
HCL Infosystem Revolutionizes The Decision Making Process With Qlik Sense

80% of the HCL staff accessed the operational systems on their Mobile devices, hence embedding Qlik sense in mobile applications significantly enhanced usability.

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 A Fast Growing Brand Streamlines Sales Data And Reporting System With MSBI And Power BI
A Fast Growing Brand Streamlines Sales Data And Reporting System With MSBI And Power BI

With the new solution in place, the company can now process sales reports faster, reducing turnaround time, reports that used to take 3-4 hours, get delivered in just 10-20 minutes.

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Related Blog & Insights

Gain Value From Analytics & Planning Solutions For Retail

Saurabh Singh
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Saurabh Singh

Senior Vice President & Head
Retail Solutions

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