In an age where shoppers have ample access to information for extracting maximum value for their spending, Polestar Solutions retail analytics solutions can give you an edge in the shelf-wars. Our advanced analytical capabilities enable efficiency and profitability across all points in the retail value chain. Our team of industry analysts boost retailers with impeccable analytics insights and data-backed strategies to address their most pressing challenges.
Evaluating the effect of operational efforts and marketing on in-store sales is complex. Not only has consumer behavior altered, but the retail setting has also speedily advanced. So, by implementing analytics solutions, retailers can answer key questions, such as:
With our deep subject matter expertise and a dedicated team of experienced professionals, we ensure that we deliver the best solutions, enabling you to track and measure your business performance.
Our Retail Business Intelligence Solutions and visualization facilitate retailers by providing the correct information at the right place and time. This enables retailers to access our customizable dashboards that will be well on the way in your self-service BI journey through Customer Analysis, Sales Analysis, Marketing Analysis, Operational Analysis, Marketing ROI, Category/Merchandise Management, and much more.
Learn MoreOur advanced analytics solutions for Retail players include Customer Analytics, whereby Customer Journeys are quantified; Cohort and RFM Analysis to quantify customer equity; Traffic Analysis, to measure marketing and advertising strategies against acquisition channels, developing recommendation engines, inventory analysis, merchandising, procurement analysis and vendor effectiveness.
Learn MoreOur EPM solutions help you connect all the data in a single platform to track performance and create winning plans such as- workforce planning, Optimized budget allocation, and sales forecast to tackle uncertainties. We also manage trade and marketing spend and gauge effectiveness accurately to drive the budgetary decisions for the future. Effectively manage the supply chain for sourcing decisions and assortment planning.
Learn MoreOur Big data consulting services help you increase the amount of data generated across multiple channels. It’s very essential that retailers obtain, store and process this humongous data efficiently to understand customer behaviour and reach consumers via right channels with appropriate messages. Our Big Data solutions provide customers with- Big Data Architecture Consulting, Integration Services, and more.
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