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Sales & Marketing Performance Management Solutions

Sales & Marketing Performance Management Solutions

Transforming Sales by improving go-to-market strategy and Operational efficiency

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In today’s dynamic market, you need to curate innovative and powerful sales & marketing strategies through regular collaborations. To drive your organizational success, you need access to not just real-time data, but tools that know your data and reveal the potential impact of business decisions. Polestar Solutions in partnership with Anaplan help you monitor outcomes and make quicker, more informed decisions by putting your Enterprise on the top.

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Our Capabilities

Customer journey analysis
Customer journey analysis
  • Learn the tactics and activities that influence customers to move through the journey with greater velocity
  • Analyze customers behavior through their journey
Maintain trusted & accurate forecast
Maintain trusted & accurate forecast
  • Share and sustain an accurate and up-to-date forecast from one place.
  • Quickly review pipeline potential and accelerate sales rep accountability
Campaign attribution
Campaign attribution
  • Automate assignment of results to activities utilizing the defined attribution models
  • Utilize "what-if" scenarios to discover how changes to attribution would impact plans
Analyze trends & patterns
Analyze trends & patterns
  • Analyze the sales performance and sales forecast and at any level of granularity
  • Develop key performance indicators (KPIs) and time-based dashboards, such as velocity calculations, trending analytics, and seasonality fluctuations.

Why Polestar Solutions?

Features

01 Sales Performance Management

Offering a single, reliable source of truth across all revenue functions. Collaborate with numerous teams simultaneously and instantly link changes in territories, quotas, forecasts, or comp plans, to all other relevant decisions and plans.

02 Commercial Revenue Planning

Adjust assumptions, models and drivers to implement the latest state of play and rapidly re-forecast sales, all the way down to customer combinations or individual SKUs.

03 Trade Promotion Planning

Improve promotion planning accuracy and collaboration with flexible promotion modeling and performance analysis. Curate actionable recommendations to assist your team pursue only the best opportunities.

Key Benefits

Maintain revenue and build agility into your sales strategy

Maintain revenue and build agility into your sales strategy

Measure, track, and simulate marketing performance

Measure, track, and simulate marketing performance

Eliminate sales management and planning silos

Eliminate sales management and planning silos

Build attribution models to analyze campaign influence

Build attribution models to analyze campaign influence

Anticipate market disruption and simply evaluate multiple scenarios

Anticipate market disruption and simply evaluate multiple scenarios

Unravel hidden revenue opportunities as you optimize sales performance

Unravel hidden revenue opportunities as you optimize sales performance

Predict, simulate, and optimize customer journeys

Predict, simulate, and optimize customer journeys

Gives a single, reliable source of truth across all revenue functions

Gives a single, reliable source of truth across all revenue functions

Client Success Stories

Global Pharma Giant Reinvented Financial Budgeting & Business Processes With Anaplan
Global Pharma Giant Reinvented Financial Budgeting & Business Processes With Anaplan

The delivered Anaplan Solution helps the decision-makers to run multiple scenarios and opt for what’s best for the business. Tasks like fluctuations across prices, customer mix, workers compensation, fuel costs, etc could be done by changing the values & drivers. All of it can be done within a single platform.

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Optimized and Setup Anaplan Managed Support Services for a Global Consumer Durables Brand
Optimized and Setup Anaplan Managed Support Services for a Global Consumer Durables Brand

We optimized the existing S&OP practices to unlock a 20% improvement in forecasting accuracy and a whopping 40% reduction of the operational cost. We set up a mechanism for 8X7 Weekend support for the senior management while they access reports on weekends.

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