Retail is undergoing significant disruption as the balance of power shifts to the consumer. The retail industry is one of the forerunners in adopting analytics and digital transformation initiatives. It deals with a lot of data from multiple sources and formats. Moreover, given the dynamism of the industry, retailers and businesses are bound to make quick decisions in real-time. Such informed and opportune choices let them stay ahead of the competition and build delightful customer experiences.
At Polestar, our innovative Retail solutions exceed industry standards and ensure customer attraction, acquisition and retention. Our analytics and custom applications deliver a streamlined and rich omnichannel experience.
Evaluating the effect of operational efforts and marketing on in-store sales is complex. Not only has consumer behavior altered, but the retail setting has also speedily advanced. So, by implementing analytics solutions, retailers can answer key questions, such as
Business Intelligence and Visualization solutions help you measure and track your business goals, KPIs and quantifiable metrics. With our customizable dashboards you will be well on your way in your self-service BI journey through Sales Analysis, Customer Analysis, Operational Analysis, Marketing Analysis, and Marketing ROI, Category/Merchandise Management and much more.Learn More
Our range of advanced analytics services for E-Commerce and Retail players include: Customer Analytics, whereby Customer Journeys are quantified; Cohort and RFM Analysis, to quantify customer equity; Traffic Analysis, to measure marketing and advertising strategies against acquisition channels, developing recommendation engines, inventory analysis, merchandising, procurement analysis and vendor effectivenessLearn More
The RAM optimization had reduced the reload time to 36 minutes (from 9.5 hours) and per click time to 4 seconds (from 3-4 minutes)READ MORE
80% of the HCL staff accessed the operational systems on their Mobile devices, hence embedding Qlik sense in mobile applications significantly enhanced usability.READ MORE
With the new solution in place, the company can now process sales reports faster, reducing turnaround time, reports that used to take 3-4 hours, get delivered in just 10-20 minutes.READ MORE